Helping greeting card creators grow with real industry insight, practical support, and strategic guidance to build confident, sustainable design businesses.
Greetings Lab was created from my passion for championing designers and publishers, and from a career spent deep inside every corner of the greeting card industry. I wanted to build a space where creativity meets strategy, where designers and creatives can grow, learn, and find their place in the market with confidence.
Through Greetings Lab, I offer courses, workshops, webinars, mentoring and industry-led support, all designed to help emerging and established publishers strengthen their business foundations, expand their reach, and build sustainable growth. Every resource is shaped with real-world insight from leading experts across the industry.